Drive On

Cookie Notice

This notice explains how Drive On uses cookies and similar technologies.

Last updated: 15 August 2026

Current cookie position

Drive On uses necessary cookies or similar technologies required for login, security, session handling, payment flow and core service operation. Optional advertising measurement is disabled until a visitor explicitly accepts it.

PCP Snapshot session storage

When you create a PCP Snapshot, Drive On uses temporary browser session storage to carry the limited Snapshot information to the result page and keep it available after a refresh in the same tab or session. This may include vehicle make, model, year and current mileage, together with the PCP information used for the Snapshot. Contact information and vehicle registration are not placed in the Snapshot session record. Creating a Snapshot does not itself create a dealer opportunity.

Limited campaign and referral information may also be kept temporarily in the same browser session so that, if you later choose to enter the marketplace, Drive On can understand how that opportunity reached us. The temporary session information ends with the browser tab or session lifecycle.

Additional figures entered into the optional 50% voluntary-termination milestone estimator are calculated locally in the browser for this MVP. They are not added to the dealer opportunity or sent to Drive On, dealers or the finance provider.

Optional advertising measurement

With your consent, Drive On uses the OpenAI Ads Measurement Pixel and Google Ads conversion measurement to understand whether ChatGPT or Google advertisements lead to completed consumer marketplace opt-ins. Creating a PCP Snapshot on its own is not treated as a consumer lead conversion for this advertising measurement. The provider tags load only after you accept. OpenAI may use the first-party cookie __oppref. Google may use first-party cookies whose names begin _gcl_ where applicable.

This measurement is off unless you explicitly accept advertising measurement. Rejecting it does not prevent you from using Drive On. You can accept, reject or later withdraw your choice through Cookie settings in the website footer.

After consent, OpenAI or Google may process an advertising-click reference, browser or device information, page information and the fact that a marketplace opt-in succeeded. Drive On does not send PCP form contents, names, email addresses, phone numbers or vehicle details in either conversion event. Google enhanced conversions are disabled. Drive On also keeps Google ad personalisation denied.

Categories used

  • Session and authentication cookies needed to keep dealer account access working.
  • Security cookies or similar records needed to protect the service and prevent misuse.
  • Payment-flow records needed to support secure checkout and unlock verification.
  • Core service cookies needed for the website and marketplace to function.

Analytics

We use Vercel Web Analytics to understand basic site usage, such as page views and traffic patterns, so we can monitor and improve Drive On. Vercel Web Analytics is designed to provide aggregated, non-identifying analytics and does not rely on third-party analytics cookies.

We do not use analytics data to identify individual visitors. Vercel Web Analytics is separate from the optional advertising measurement described above.

Browser controls

You can control cookies through your browser settings. Blocking necessary cookies may affect site functionality, including dealer sign-in, secure checkout and access to unlocked opportunities.